Oscar Alatorre

Experience

Brand Identity Manager @ Scaled Agile, Boulder, CO/Remote

JAN 2022-APR 2024

• Led the development and maintenance of Scaled Agile’s visual identity, ensuring consistency across all digital and print platforms.

• Developed and implemented a comprehensive brand asset management system, improving cross-functional access and usage.

• Collaborated with the Creative Director to design new branding elements for multi-channel platforms, boosting brand visibility.

• Directed the creation of corporate presentations for senior leadership, ensuring alignment with brand guidelines.

• Managed relationships with partner agencies and freelance designers, maintaining the integrity and quality of brand deliverables.

• Spearheaded “lunch & learn” sessions to educate internal teams on brand guidelines, enhancing brand cohesion company-wide.

• Implemented LUXCE, Lean US Center of Excellence, to streamline and optimize Scaled Agile’s brand strategy, resulting in improved brand recognition.

Motion Graphics Lead @ Scaled Agile, Boulder, CO /Remote

JUL 2018-JAN 2022

• Directed the creative development of motion graphics for flagship products, establishing the visual identity of Scaled Agile’s

video content.

• Led the production of video styles and graphic packages, enhancing the visual storytelling of product launches.

• Coordinated production schedules and co-managed contract motion designers, delivering high-quality video content on time and on budget.

• Led pre-production efforts, including storyboarding and graphic development, driving seamless collaboration across teams.

• Assisted in live-action productions, including art direction, script supervision, and teleprompter control, contributing to successful execution.

Motion Graphics Designer Contract @ TEGNA: Channel 9 News, Denver, CO

MAY 2018-JUL 2018

• Designed and animated motion graphics for news programs, creating visually compelling segments that supported storytelling.

• Led the development of custom graphics for live broadcasts, increasing viewer engagement with dynamic visuals.

• Provided creative direction and mentorship to junior team members, improving the overall quality of design output.

Digital Marketing Specialist/Motion Designer @ Arrow Electronics, Centennial, CO

JUL 2017-FEB 2018

• Designed and animated motion graphics for news programs, creating visually compelling segments that supported storytelling.

• Led the development of custom graphics for live broadcasts, increasing viewer engagement with dynamic visuals.

• Provided creative direction and mentorship to junior team members, improving the overall quality of design output

Motion/Interaction Designer/FX Designer @ Everi Holdings Inc. , Chicago, IL

OCT 2015 -JUN 2017

• Led the creation of interactive animations for digital slot machines, enhancing player engagement through immersive experiences.

• Designed custom FX and particle systems to deliver visually dynamic elements for slot games, increasing user satisfaction.

• Developed promotional videos for new slot game releases, supporting product launches and marketing campaigns.

• Applied UI/UX design principles to enhance game navigation, improving user experience and interaction efficiency.

Motion/Interaction Motion Designer @ Motorola, Chicago, IL

OCT 2006 — FEB 2010

• Led the creation of interactive animations for digital slot machines, enhancing player engagement through immersive experiences.

• Designed custom FX and particle systems to deliver visually dynamic elements for slot games, increasing user satisfaction.

• Developed promotional videos for new slot game releases, supporting product launches and marketing campaigns.

• Applied UI/UX design principles to enhance game navigation, improving user experience and interaction efficiency

Co-Owner/Founder Member @ OhNoDoom!, Chicago, IL

OCT 2006 — FEB 2012

• Co-founded and led the development of high-level marketing and guerrilla advertising strategies, boosting brand awareness.

• Directed special events, marketing initiatives, and interior space design, creating a unique brand experience for customers.

• Curated art gallery exhibits, managing artist relations and customer engagement, driving foot traffic and sales.